Dear friend, this week we’re going to talk about an amazing nine-word email that revives dead leads. Now that sounds pretty dramatic but it’s absolutely true and I’ve seen it happen again and again and again. See I’ve been studying and experimenting with lead conversion almost obsessively for over twenty years now. And there’s a […]

Dear Friend, You’re going to love Marketing Monday this week. I thought it would be perfect timing to talk about how to use no-cost marketing to generate new business. Most of the time when people start thinking about marketing, they immediately start thinking about how to spend money to get a return on that investment. […]

Dear Friend, This week we’re going to continue talking a little bit about the works of Scott Ginsberg. You may have heard my interview with Scott last week and Scott was the gentleman who wears a nametag 24/7. If you want to check out last week’s podcast you’ll hear an interview with him and he’s […]

Dear Friend, Welcome to another Marketing Monday. Last week we talked about the big opportunity in small markets, and I encouraged you to think about narrowing your focus so you could wrap your mind around the concept of dominating that market. This week we’re going to do a little advertising and marketing audit. Now, I […]